A/W2018 Shenzhen Fashion Week | Auspicious Zhai |: A Chinese dress, a book without words

April 20, 2024

Entering the auspicious palace, you will experience a simple beauty and a peaceful atmosphere. Here, you will interact with the Chinese culture of the millennium and experience the charm of the long-lasting beauty of Chinese culture.

Fashion profile

Brand Name: | Auspicious |

Established: 2002

Tonality Overview: With Chinese culture as the root of the brand, using traditional natural fabrics, through a variety of manual ancient methods, the classical charm and modern fashion will be combined to find a balance between the current and the traditional. The embroidery process in his works emphasizes the "communication with nature" of oriental aesthetics when he pursues the artistic realm of "embroidered peanuts and embroidered birds and birds". He examines the inner world from a flower and a wood and sinks into the philosophy of the universe. .

Different from Western basic aesthetics that emphasized rationality and humanity after the Renaissance and the Enlightenment Movement, Oriental Aesthetics emphasizes sensibility and spirituality. Although sounding imaginary, you can resonate with it when you meet 丨 丨. This ability of auspicious beggars derives from the continuous retrospection and evolution of Eastern traditional cultures, and by walking to truly appreciate it.

| Auspicious Zhai | Brand founder Ms. Yang Fan

Q&A conversation

SZFW: The theme of Shenzhen Fashion Week this season is “Art and Life”. How do you look at the relationship between fashion, art and life when designing and creating?

Yang Fan: Fashion is the art of walking in life. Today fashion has become the best way for people to express their lives. Art is a blossoming flower in life, and all the dreams are hidden in the flowers. Fashion, art and life, you have me, I have you.

SZFW: What is the theme of this fashion release?

Yang Fan: "Today's Past". This is also the 13th station of the Oriental Culture Tour of the Auspicious and Auspicious Zhai, the trip to the Three Gorges, to observe and record the current Three Gorges, to reproduce the leisurely and long-lasting legends, and to enlist the spirit of the Chinese contemporary people. At the same time, I hope to use this theme to feel the turbulence of hometown sentiments, the turbulence of spiritual life, and the turbulence of human civilization, and smile through the show's interpretation of the past.

SZFW: The 13th station? Can you introduce us to the "Oriental Culture Tour"?

Yang Fan: This was the action initiated by the auspicious and fasting city six years ago. From the first station “Tibet” to the “Three Gorges”, we chose the 13 most beautiful places in China to walk and experience the Oriental culture. We hope that in each of these unknowns and challenges, we can tap and inherit the local culture. From the past to the future, from life to soul, we can inject it into the garments and make the garments truly connect with these places.

SZFW: What message do you want to pass to everyone in this fashion week show?

Yang Fan: A Chinese suit is a book without words. We are willing to embroider history in this book. On the T stage, there is a mixture of light and shade, showing the aesthetic memory of the auspicious and fasting, but also expression of oriental culture. Pour out.

If you and I are in a fast-paced society and want to stay away from us, we should instead pursue the concept of “An zen does not have to be landscaped”. Take a look at 丨 丨 丨 丨 丨 with the Three Gorges 氤氲 come to A/W2018 Shenzhen Fashion Week and come to you In front of you.

Show information

2018.03.15 20:00 A show field

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