Laurèl, Germany released 2018 autumn and winter advertising blockbuster

Campaign Theme

In the eyes of those who understand art, time symbolizes the eternal beauty of mobility. Discovering beauty is only a moment. In the world of fashion, beauty does not need to be fully interpreted, so it can instantly map all the inner, conversation and character.

With the title of “Sudden – Beauty is a moment”, Laurèl 2018 autumn and winter blockbuster draws on the typical painting style of Cubism deconstructing time and space, and freezes the time of the new autumn and winter high fashion collection.

Concept

Persevering in the beauty and strength of the attitude has always been Laurèl's belief that modern elite women should have a confident attitude. The natural spirit of Tiancheng is derived from the strong self-awareness of women. The pursuit of true souls conveys the message of freedom to the outside world. Laurèl follows the footsteps of women and uses fashion to portray the beauty of temperament outside the bones.

The Laurèl 2018 A/W fashion collection focuses on the inherent mature charm of modern women's independent attitudes around the key words of “style, structure, extreme, and interest”. This season, Laurèl changed its dignified appearance, and used a variety of patterns and novel colors to impact the calm atmosphere of autumn and winter, showing a unique sense of self-confidence and fashionable big women.

Brand

Laurèl was founded in Munich, Germany in 1978. It originated from the independent and self-confident charm of modern elite women. The brand pursues a quiet and exquisite design philosophy. In the design concept of simple pursuit, Laurèl focuses on the use of lines and fabric materials. To create an extraordinary form and color expression, pay tribute to the Chinese contemporary TOP LADIES.