Avon has already injected 20 million yuan of direct sales deposit into the account designated by the Ministry of Commerce, and has prepared for the final sprint for applying for a direct sales license.

According to relevant Avon sources, according to the relevant provisions of the “Direct Selling Management Regulations” for applying for a license, Avon has completed all aspects of the application and is only waiting to submit related materials to the local Department of Commerce.

Avon has already paid RMB 20 million in full margin to the Minsheng Bank designated by the Ministry of Commerce. According to the "Management Measures for the Deposit and Use of Deposits by Direct Selling Companies," the enterprises must submit the special deposit account certificate they set up at the designated bank for the direct sales, amounting to 20 million yuan.

Avon stated that it has developed and established a complete information filing and disclosure system in accordance with regulations, and has entered all the activities of the direct sellers, and will link with related websites as required. The relevant government departments can log in at any time for supervision. It is understood that the Ministry of Commerce has set up a special website for the “Direct Sales Management Information System of the Ministry of Commerce”. All future disclosures involving direct marketing information will pass through this website. The current website has been opened.

In addition, in accordance with the “Direct Selling Management Regulations”, Avon has previously set up branches in the provinces, autonomous regions, and municipalities directly under the Central Government that will be engaged in direct sales activities in the future, and has established direct sales personnel recruitment during the direct selling pilot period. , training, assessment and certification system.

“Avon is fully prepared to obtain a single-tier direct sales business within a short period of time after obtaining a direct sales license.” Avon said, “The direct sales pilot has allowed Avon to accumulate a lot of experience.” April 2005, China Avon Obtained the approval of the Ministry of Commerce to be the first company to conduct direct selling pilots, and allowed 3000 recruits to be recruited in the three pilot regions. However, in the end only recruited more than 200 direct sellers.

At present, Amway, Mary Kay and other 10 transitional direct selling companies are working hard to obtain the first batch of direct sales licenses. Amway said that all of its application materials have already been prepared, waiting for the final hand-in. In addition, more direct-selling newcomers are also looking forward to being able to squeeze into the first batch of licenses. Not long ago, the company announced that it had entered the direct selling market and said that the company had already collected funds and application materials.

Direct marketing expert Hu Yuanjiang pointed out that as the regulations were formally implemented on December 1 this year, the Ministry of Commerce will take 3 months to accept applications for direct sales licenses, and the first batch of direct sales licenses will be issued after February 1st of next year.