"Good boy" Shanghai Yanan Road maternal and child stores

August 20, 2024

"Good boy" Shanghai Yanan Road maternal and child stores



From small to large, get a shopping stop

On July 29th, 2006, on the Yan'an Road in downtown Tibet, downtown Shanghai, the "Best Child One-Stop Maternity Shop - People's Square Store" was officially opened.

The opening ceremony was grand and full of features. There were both traditional Chinese lion dances and creative “birth ceremonies”. After Mr. Song Zhenghua, the president of “Goodbaby” Group, and the special guests together made eye-catching gestures for the Lions, Mr. Song gave thanks to all parties, and the special guests also sent congratulatory messages for the opening of the flagship “Goodbaby” store. After that, the “Birth Ceremony” began. Mr. Song Zhenghua, the president of Goodbaby Group, and the special guests together pulled the ribbons. The “1” word was broken out of the huge egg and declared the first of the “Good Kids”. "One-stop shop" - Shanghai flagship store officially opened.

"Goodbaby One-step Maternal and Child Store - People's Square Store" is an experience platform embodying the service concept of "Goodbaby" brand "Professional and Caring, Full Helping Mother, Meeting Baby's Need"; the entire store can be seen Sitting is a complete "Mother and Baby Living Hall" three-storey store that includes good children for the development of nearly 4,000 kinds of daily products for children and pregnant women from 0 to 12 years old, except for food; and in order to enable Consumers will experience the good quality of the products more directly, and at the same time do a good job for the consumers in scientific childcare staffing. All the furnishings in the store are designed according to the actual life situations and are uniquely ingenious.



A spacious shopping environment

The opening of the “Best Child One-Step Mother and Child Store” is not only a “good boy” brand, but also a milestone in the transition from the first baby stroller brand to a maternal and infant expert service brand; it is also a “one-stop” service concept for international women and baby products. In the country's perfect presentation; it is for the majority of women and children to enjoy the most professional and perfect service to find a good place. At the same time, this is also a "good boy" brand ideal - "to promote China's scientific parenting campaign, improve the quality of child care; improve the quality of life of infants and improve the quality of life of the population" - a solid step on the road.

The dream of “good boy” is to hope to effectively promote scientific childcare in China, improve the quality of childcare, and improve the quality of life of babies. To achieve such a dream, for every parent, this requires them to be able to access the latest parenting information and ideas at any time. It requires a complete child-rearing experience and child-rearing skills to learn how to create a good time for their baby. Quality of life, but also the need for parenting experts at any time. Now, the one-stop mother-to-child store of Goodbaby is such a "new concept mother-infant living hall." Through each parent who comes here, the ideal of a good boy is further advanced.

Do not underestimate this "new concept of mother and child living hall", behind this, is the long-term planning and strong strength of the Goodbaby Group, to ensure that we are getting closer to the dream.



Song Zheng also personally set eyes on the “Southern Lion”

First of all, the opening of a one-stop maternity store at Goodbaby marks the “Goodbaby” brand. This complete line of service products – some of the world's top brands under the “Goodbaby” brand line, sub-brands and agencies. Supplementary, including 10 categories, more than 4,000 kinds of styles, including clothing, food (nursing equipment), live, and several major aspects of the line - fully mature.

Secondly, the only brand management model for women and children from product research and development to production to sales, and providing parenting counseling, which is embodied by a unified professional concept, was formally formed by the opening of the “Good Kids” flagship store.

Once again, the "one-stop shop" - a terminal that provides childcare products and services in an all-round way - provides the most humane parenting solutions for the majority of Chinese parents and children, and has greatly expanded the choice face.

In addition, the first "Child Care Research Institute" funded by the "Goodbaby" group is "tracking the latest developments in the world and developing safe, comfortable, convenient and beautiful babies that are beneficial to the physical and mental health and intellectual improvement of infants and young children." Children's products continue to be developed with the aim of original and forward-looking humanized childcare products. We have continuously researched and developed. We have more than 2,000 Chinese and foreign patents, and we completely meet the consumers in our flagship "Goodbaby" store. Let consumers get a place for a comprehensive experience.

Finally, more than one hundred senior medical, psychology, physiology, and pedagogy experts in China established the first professional childcare website in China by investing heavily in good children: the model for serving consumers will be in flagship stores. Get a more vivid and direct communication platform.

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